When you need to print a lot of DVD case inserts for a series of DVDs you're producing, it's easy to get overwhelmed by all the design options you have. While the ideal DVD case insert for you will depend a lot on the exact nature of the data in your DVD, there are more than a few easy ways to minimize the risk of a bad design. At the very least, remember these three tips for keeping the synopsis on the back side of a DVD case insert as informative and accessible as possible.
Don't Put Photos On Both Sides Of Your Synopsis
It isn't a bad idea to put one or two photos on the back side of your DVD insert to give a potential customer visual teasers. However, stuffing large photos on both sides of your synopsis will force you to squeeze the text into a small area, making it harder to read. Therefore, you should either place all your photos to only one side of your synopsis or place them just below it. As long as you choose good photos that don't have to cover a huge amount of the insert to remain intelligible, you should still have plenty of space for technical information like the DVD's run time and available language dubs on the bottom of the insert side.
Only Use A Single Dominant Color For Your Insert's Background Complexion
It's very frustrating to read through the entirety of a synopsis when its font color is barely distinguishable from the insert's background complexion. This is a particularly big concern if the insert is going to have multiple background colors.
If it's impossible to reconcile the font color with all of the insert's background colors, consider revising the background and using only one dominant color.
Keep Your Synopsis Concrete And Factual From The First Sentence
A first sentence consisting of a generic platitude about how great or edgy your movie is won't do very much to excite your potential customers. If you want to draw attention to yourself, keep the first sentence of your synopsis short and factual.
If you produced a documentary about suburban house design, include a few details about all the locations and architectural styles you covered. If you couldn't resist the temptation to make a comedy, try to fit as much of the plot's zany premise into the first sentence as you can. Click here for more information about insert printing.